
Using Video Effectively for Instruction

Overview
Whether teaching online, hybrid, or face-to-face, instructional videos can be a powerful tool for delivering content, instructions, feedback, and opportunities for practice & review! However, research shows that students don’t watch long videos. We also know that for language learners and students who struggle with processing, retaining, and organizing information, long videos may be overwhelming and sometimes ineffective.
We can use a variety of types of video to deliver content and support learning, such as:
- Teacher-created short video lessons to teach or explain a concept for students. Many teachers who teach online do this regularly, but this can also be a great support for in-classroom learning as well to allow students to watch, rewatch, and review content at their own pace after learning about it in class.
- Screencasts are another helpful type of teacher-created video. For tasks and assignments that require students to go through multiple steps or access online resources, teachers can record themselves going through the process while explaining it to students so that they can clearly see and hear what they need to do. It can also be helpful to do this for students to go over an annotated exemplar or model of a product, like a writing assignment or presentation, that they will be expected to produce.
- Video clips from online sources, like YouTube or Khan Academy, can also be helpful to build background or explain foundational concepts for students. Regardless of whether we are creating our own video lessons, screencast instructions, or selecting supplemental videos, we still need to consider how to make them engaging and comprehensible for students.
When using video to deliver content, it is crucial to keep the videos short and to embed breaks so that students can pause and ensure that they are following along and understanding. One way to do this is by breaking video clips into short chunks. We can also add opportunities for critical reflection, comprehension checks, explanation of context/ key vocabulary, and more to make the input comprehensible and support students to stay engaged. It is also a way to embed immediate practice and feedback into instruction. In addition, to support multilingual learners, all videos should have accurate captions that students can enable.
Teachers should consider the following factors when developing and selecting instructional videos: 1) cognitive load, 2) student engagement, and 3) active learning (Brame, 2015). Cognitive load refers to the amount of information we can hold in our brains at any given time. To support access and retention of information, we need to be mindful of cognitive load when we create and use videos. To do this, we should limit videos to short segments of information when possible, highlight and add text to emphasize key concepts, and minimize distractions, like unrelated graphics and music. To keep students engaged, using short videos or a series of short videos is essential. Also, using a conversational tone and pacing as well as personalizing the videos to the class that you are teaching support student engagement. Finally, embedding opportunities for students to stop, think, and react to the video and content can create active learning and lead to deeper understanding. Each of these three areas is described in more detail in the video below and attached Tip Sheet. Embedding interactive elements and questions in short, clear videos can be a great way to attend to these three factors. Check out the videos below for samples as well as additional information about developing effective videos!

Videos & Examples

Using Video Effectively for Instruction (5:06)
In this video we discuss key considerations for using videos effectively. Videos can be a great way to engage students and support varied learners by allowing them to turn on captions and review videos as needed. This video shares research-based suggestions for effective video use.
Video Engagement Tools
There are a variety of tools that allow you to embed supports for comprehension and engagement with videos, including:
- H5P – a free, open source tool that allows you to embed questions into videos
- EdPuzzle – a “freemium” tool that allows you to embed questions into videos
- Link to Google Forms quizzes with pause points indicated during the video. Pause video with a question on your screen and give students time to think before continuing the video.
Examples of Interactive Video Lessons
Check out the overview video from above with active learning supports in the different formats below:
Overview video using H5P engagement and active learning features
Overview video using EdPuzzle engagement and active learning features
How can you integrate this strategy in the classroom?
Chunked videos can be integrated into a variety of lessons to deliver content, review, and provide opportunities for practice in classrooms, hybrid, and online teaching contexts.
The following illustrates how chunked videos can be used within a variety of lessons to reduce barriers and address learner variability in alignment with the steps of the UDL Design Cycle.
Goal for this lesson | To use instructional videos that you create or find for:
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Potential barriers to reaching this goal |
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Learner variability factors |
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Assessment | Embedded questions H5P, EdPuzzle, & Google Forms can be configured to provide immediate feedback on multiple choice, true false, and matching questions. They can also accept short/ long answer questions that require teacher feedback. |
Methods |
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Materials |
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How does this strategy support multilingual learners and students with disabilities?
This strategy aligns to the Foundations and Frameworks for supporting Multilingual Learners and Students with Disabilities in the following ways:
Content and Language Development | Making Input Comprehensible
Supporting Language Production
Providing Opportunities for Feedback and Practice
The ability to engage with chunked content and to be able to adjust the speed, pause, and rewind if something is not understood can support affective factors by helping to reduce anxiety for students as well as build self-confidence. |
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Universal Design for Learning | Using videos effectively for instruction incorporates various strategies that align to all three UDL principles: Representation, Action & Expression and Engagement.
Guideline 2: Language & Symbols Guideline 3: Comprehension
Embed background knowledge/ context/ vocabulary into video sources
Action & Expression Guidelines Guideline 5: Expression & Communication Guideline 6: Executive Function
Help students to self-assess their understanding with embedded questions that receive feedback
Guideline 7: Recruiting Interest Guideline 9: Self-Regulation
Chunking information into short segments with pause points and opportunities to check understanding can provide additional support and reduce anxiety by narrowing and clarifying what students need to focus on and understand. Help students to self-assess their understanding with embedded questions that receive feedback as well as providing opportunities for reflection and critical thinking. |
Multilingual Learners and Students with Disabilities |
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Culturally Relevant Practices and Asset-Based Pedagogies |
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Additional Resources
Tip Sheet: Using Video Effectively for Instruction
This tip sheet provides a brief overview of considerations and strategies for creating and selecting effective and engaging instructional videos.
Edpuzzle Tutorial for Teachers - New EdTech Classroom
This video tutorial created by New EdTech Classroom provides helpful tips on how to use EdPuzzle in instruction.
H5P Tutorial - New EdTech Classroom
This video tutorial created by New EdTech Classroom provides helpful tips on how to use H5P in instruction.
Research & References
Brame, C. J. (2016). Effective educational videos: Principles and guidelines for maximizing student learning from video content. CBE—Life Sciences Education, 15(4), pp.1-6. (article referenced in sample videos above)
Choe, E. (2017). Optimizing video for learning: A case study-based primer of informal, educational, digital video best practices. Educational, Digital Video Best Practices (May 15, 2017).